Social media promoters forget that the Internet is a diverse medium and that when people go looking for a solution to a need, they aren’t doing so within Facebook but rather through a search engine – and when they find it, they subscribe to that website or blogs newsletter /updates, or make a purchase. I stress “a solution to a need” above because these are the people who are in spend mode…
The one sure thing about business is that you cannot afford to operate as an island, that no matter how big or small your business may be, it can benefit through partnerships with others within your industry or sectors you want to enter.Picking the right partners, individuals or companies who will deliver what they say or is agreed, is actually a challenge…
One of the most important lessons I learned early in my business career is that no matter what niche you are in, there are always going to be potential income streams which you may be overlooking … and that once you recognize and place focus on them, you can take your business to a completely new level…
Affiliates can be fickle and their loyalty is hard to gain. Relationships can often last a matter of weeks, maybe never get off the ground at all even though you spend lots of time nurturing the relationship…
Have you been considering setting up a fan page on Facebook, joining a network marketing business, or getting into affiliate marketing? If you have, then put everything on hold because that is NOT where you should be focusing your energy, time or money…
Developing quality website content which engages your visitors and keeps them longer on your site can be a real challenge, one which takes time and can become quite costly, particularly if you decide to outsource the tasks involved. The task itself will depend on your online strategy…
When it comes to selling high level services, consulting, or high value items where sales cycles can be quite long, may involve many meetings, and often very detailed submissions, you’ve got to be able to step up a cog …
Remember the mainframe versus mini-computer arguments — how Wang technology was superior to anything IBM could offer — the mini versus PC battle — the well known Browser Wars — and of course many other tech debates along the way? The tech industry needs these sorts of debates even if a lot of the opinions…