An outsourcing and marketing specialist,
George Notaras has been assisting both large and small companies worldwide on a variety of online and offline business and marketing requirements since the 1980's.
He is one of the founders of Wealth Traders.com and the co-author of two significant coaching programs: Marketing on the Information Superhighway (in 1996) and The Real World Marketer. Join George on
Linkedin.
Partnering has long been recognized as a key process for consolidating current operations, driving growth, or creating new directions for your business. It works – and often it’s the most effective way to capitalize on your strengths quickly. It’s all about creating win-win relationships based on mutual trust and teamwork…
One of the big mistakes made by many when they become Affiliate marketers, join a Network Marketing business, or start a new venture is that they forget the importance and value of building their OWN brand. That brand is you / your current business – and people deal with you because they KNOW, LIKE and TRUST you…
How do you go about getting external input, confirmation or direction on what you should be doing? My own process has always been to seek feedback from those close to me, whilst others use Astrology, tarot cards, and a host of other options. If you have an interest in any of the latter, then here’s another option…
Not everything appears as it is on the surface, and this particularly applies to process and knowledge based functions / jobs which are outsourced to offshore groups. The saying “pay peanuts and you get monkeys” can easily apply IF you don’t approach offshoring with a proper understanding of….
The term “Guru” is a much maligned term as many of the people who use it – especially in the Internet Marketing space – are anything but Guru’s. In fact, the lack of consistency and even blatant deception some use simply encourages me to unsubscribe from their lists. A Guru is someone who is…
Facebook is helping children in under-developed countries develop computer skills outside the schooling system! There are many reports on the Internet which point to the benefits of Facebook – and other social media – as wonderful educational tools for development of writing skills and collaboration amongst children. Of course, that’s all well and good if you have access to …
Success in online – and offline – marketing is all about working the RIGHT numbers rather than pursuing a mass marketing strategy.
Whilst there are a lot of exciting changes going on in the online – and mobile – space, the one constant is that content is still king.You’ll see this immediately on services like Facebook, Twitter and Google+, where the most supported / followed fan pages and personalities are typically very active …