Stop Hackers Cold! WordPress Users: You’re one of the Hackers’ favorite targets (after Microsoft Windows) With WP Simple Login Security, they’re dead meat! Your WordPress site is accessed through the same file as everybody else’s: www.yoursite.com/wp-login.php. And everyone knows it. That’s where hackers go when they want to mess with you. WP Simple Login Security…
Singapore Airlines tells us it’s ”A great way to fly” with “the service even other airlines talk about.” Both slogans, along with the Singapore Girl who graces every ad, go right back to the airline’s beginning. But back around 1980, “the service even other airlines talk about” disappeared from their ads. So I wrote a column for Media & Marketing magazine…
I used to own a business. At least, that’s what I thought . . . until I read Robert Kiyosaki’s Cashflow Quadrant. According to him, what I had WASN’T a business at all. Worse: I had to agree! When I went on vacation, even for a few days, I had to be available pretty much any time. After a whole year, there’d’ve been no business to come back to, for sure…
“FREE” is simply the most irresistible word in your marketing lexicon. Because it WORKS. Next time you do a promotion try a split test: one with and one without the “free” bonus. Amazing how many people will pony up hundreds of dollars to get something for “nothing”! “FREE” is the simplest way to increase your sales—and up the average order value…
Warren Buffett became the world’s richest investor by following a very clear and straightforward investment philosophy. Intriguingly, though, his political convictions, more often than not, contradict the investment principles with which he made his fortune…
There’s tons of useful investment data (and screening tools) on the Internet. Luckily, the internet abounds with information. Indeed, the problem is not so much finding information as winnowing out the wheat from the chaff. So here are some guidelines for finding useful investment information on the internet.Here’s an idiosyncratic guide…
A couple I know in Sydney who got married in 1972, they bought a house which cost around $100,000. At that time, it was a very expensive property and they could only afford to buy it because their parents helped with the deposit. They lived in this house for 28 years, until 2000 when they divorced. As part of the settlement, they sold the house and split the money. The result: they were both millionaires…