Timeshare vs Fractional Ownership
A simple comparison between two growing – and popular – segments of the Resort industry. With an estimated 3% of USA families and more than 1 million British families owning a Timeshare membership…
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Guru – Or A Member Of The List Mafia?
The term “Guru” is a much maligned term as many of the people who use it – especially in the Internet Marketing space – are anything but Guru’s. In fact, the lack of consistency and even blatant deception some use simply encourages me to unsubscribe from their lists. A Guru is someone who is…
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Facebooks Impact On Education In Asia
Facebook is helping children in under-developed countries develop computer skills outside the schooling system! There are many reports on the Internet which point to the benefits of Facebook – and other social media – as wonderful educational tools for development of writing skills and collaboration amongst children. Of course, that’s all well and good if you have access to …
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The Postal Industry In Danger!
The sheer volume of deceptive, misleading and fraudulent direct mail is escalating in international markets. It is hard enough dealing with spam and scam online. Deceptive mail poisons and contaminates the mail moment that households used to enjoy every day. Real “junk” is now rapidly taking over the postal experience in many countries.
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It’s All About Quality, Not Numbers
Success in online – and offline – marketing is all about working the RIGHT numbers rather than pursuing a mass marketing strategy.
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Content is still KING
Whilst there are a lot of exciting changes going on in the online – and mobile – space, the one constant is that content is still king.You’ll see this immediately on services like Facebook, Twitter and Google+, where the most supported / followed fan pages and personalities are typically very active …
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The Next Big Thing Won’t Be Social Media
The Internet has to eventually revert back to a paying model as the free mindset will eventually bring many online marketers unstuck. To stay on top requires a concept / business which takes advantage of all the medium has to offer including social media, mobile marketing and, most importantly, produces strong and consistent transaction flow…
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Why Outsourcing To The Philippines Is Booming
Whilst there’s a genuine need to create more jobs at home, the reality in today’s global economic marketplace is that a business must contain it’s costs in order to deliver products and services at a price the market demands…
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