Online and Offline Marketing

Sincerity Is Everything

Last night I read an article on a site in which the author made a statement to the effect that without copy writing skills, you cannot succeed online. Well, that statement gave me a chuckle because it highlights how much bad advice floats around the Internet and how so many people simply re-hash what others say without realizing that it impacts on their integrity…

Using Email To Promote Affiliate Offers

As anyone who has done any affiliate marketing knows, many promoters provide standard email copy for promotion of their offers. Promoters provide this copy to make the task of promoting their product / service easier for the affiliate … particularly those who don’t have the time to sit down and prepare their own copy.